This idea is wonderful, isn't it!!
Apparently, “empathy” is a big trend in design right now. By adding a message to discount stickers:
● It reduces the embarrassment of buying discounted items.
● It's said to increase purchase rates as people end up buying them instinctively.
Maybe everyone on the next cover of "Fukaboris" will have that teary-eyed look (lol) 🥺